HT @nycmedialab Researchers at the University of Oregon’s Institute of Neuroscience trained mice to detect a set of phonemes – distinct units of sound – in order to distinguish between real and synthetic speech, 80% of the time

RT @foliomag Interesting Digital Pay-Meter Playbook: The authors define a publication’s “stop rate” as the percentage of all digital visitors who max out the metered paywall. At the 50th percentile across all of the publications surveyed, the stop rate was 1.8%, meaning only about one in every 55 visitors ever exhausts the meter. Perhaps most notably, the study suggests that a “sustainable” digital subscription business requires a stop rate of around 4% or above, which would currently rank around the 80th percentile.