In Fortune‘s Brainstorm Tech@Work blog, Alan Cohen (VP, Cisco): enterprise social networking is the CIO’s new super power. CIO = superhero? Excerpts below. See
I want to know how do you think social networking can be used productively?
“The latest tech tool? People power.
…In the past 20 to 30 years, our customers’ organizations have invested tens of billions of dollars in transaction systems – from ERP to email – to reduce latency and inefficiency in value chains. This considerable investment underpins the heart of the “Six Sigma,” process-driven revolution that became the ultimate strategy for operational excellence. However, today we’ve reached the zenith of transactional gains.
So, from where is the next wave of innovation and productivity emerging? Allow me to posit a simple answer: from people.
…This means that corporations must design a cognitive stimulus plan based on employee contributions, and business must embrace some admittedly unusual notions about how, where and when work occurs, and how employees collaborate. Some of these notions recently arrived from the Web 2.0, social networking realm.
There is definitely something going on at Facebook: you do not add a subscriber base the size of the United States in a few years unless there are benefits to the community (Facebook added over 50 thousand new users in the time it took me to write this blog).”
Posted by Kathy Sandler on Monday, November 16, 2009 at 12:01 AM