Sandler Techworks
Technology * Workflow * ROI

Every year, when I teach my online classes in eBooks in the Publishing in the Master’s in Publishing program at Pace University, I try to keep it fresh. I take old stuff off the syllabus to make way for the new. But there are some classics, which I’d like to record here. These are resources […]

At today’s Publishing Point Meetup, David Young (CEO, Hachette Book Group) spoke about the major changes in the publishing industry. Here are some highlights. 1. Changes in Bookselling “Last year 50% of our revenue came from companies not directly invested in our business (e.g., Walmart, Costco, etc.)” – this is a big change from the […]

I am looking for publishing app. case studies for Premedia Spectrum (1/18-1/21, in Naples, FL) e-mail me at ksandler1@gmail.com, subject: Tablet Story. Premedia Spectrum is a conference that brought together two leading industry conferences: the GAA Premedia Conference and IDEAlliance Spectrum. GAA is the Gravure Association of America, a trade association for gravure printing. IDEAlliance […]

Thanks to The Publishing Point meetup the other day for hosting the fascinating Tim O’Reilly (founder and CEO of O’Reilly Media and the Tools of Change Conference). I live tweeted the event, but wanted to share my snippets with you. Advice for the Industry: “The faith that I have in the future of publishing: You […]

A new Razorfish report on how digital content thrives today concludes that content must be nimble and structure helps make it so. Check out the full report at http://nimble.razorfish.com/publication/?m=11968&l=1 – and don’t miss the “capabilities that can help” within many of the sections that lists technologies to make this happen and appendix with semantic tools. […]

In post calling for e-book standards, the author tries the same e-book on 3 different devices, gets different results. Favorite line: “I know very little about computer programming ….But I know a fair amount about being a customer, and I know it shouldn’t be this hard.” Excerpts below. I want to know: Why can’t we […]

Robert Niles asks this question in the Knight Digital Media Center’s Online Journalism Review: What does Apple’s iAd format mean for news publishers? He states “Thanks to a generation of lousy ads for lousy products, many consumers have been conditioned to hate ads.” The link is to a Gizmodo article that says “From a user’s perspective, it’s […]

On MediaBistro’s eBookNewser blog, they are chronicling “The Making of an eBook.” In the first installment at http://bit.ly/1bNq97T, the author says the indie publisher doesn’t want to create an eBook because they have to pay to format the book twice. It must have been around 1996 that I heard Chris Gulker, who was then at […]