“Social is the new search,” per Gail Horwood, EVP Digital Programming & Strategy for Martha Stewart at 6/10 Publishing Point meetup. Highlights: Successes of Martha Stewart Social Media Strategy Facebook Fans: In 6 months, when they started actively programming on the Facebook page, fans have organically increased 1,275%. And this is without any contests, just [...]

5 lessons learned in iPad app. design per Jennifer Brook, Info. Architect, NY Times, speaking at Interaction Design Assn. yesterday: 1. Start Simple There is an inverse relationship between feature count and user satisfaction. Start simple, evolve and improve over time. “Applications should do one or two things really, really well,” she said. The more [...]

Kudos to the MPA for top-notch content at yesterday’s technology summit. Here are my 5 unanswered questions about digital magazines: Is the Workflow Sustainable? Engagement is the key to compelling content for edit and ads. I am encouraged that magazines like Wired are using their print staffs to do the tablet edition (per Creative Director [...]

Fred Brooks, computer industry rockstar, regaled 200 geek disciples at Etsy last night with stories about why team design doesn’t work. Brooks wrote a classic book called The Mythical Man-Month about how putting more engineers on a project slows it down paradoxically. In his new book, The Design of Design: Essays from a Computer Scientist, [...]

A new Razorfish report on how digital content thrives today concludes that content must be nimble and structure helps make it so. Check out the full report at http://nimble.razorfish.com/publication/?m=11968&l=1 – and don’t miss the “capabilities that can help” within many of the sections that lists technologies to make this happen and appendix with semantic tools. [...]

At today’s Publishing Point meetup at Random House, Fred Wilson (Union Square Ventures) spoke on the merging of content and technology and argued that content should be liquid and lubricated. See the video at http://publishingpoint.ning.com/video/part-19-fred-wilson-partner-at – my summary is below. Future of Content – Liquid First, he thinks big media companies will do well because [...]

At TEDxEast “Play, Dream, Create” on Friday, Chris Anderson (TED Curator) made a surprise visit to talk on Crowd Accelerated Learning. This is the game-changing theory about social evolution: How we improve when we share with one another. He said people are challenged by watching great people and wanting to do better, and this is [...]

Semantico does a good job of laying out pros and cons for publishers for creating apps. vs. mobile websites at http://tinyurl.com/y4g5u2t. The author, Richard Padley, Managing Director, says “Inevitably the best choice in any given situation will depend on the content, the market, the level of investment needed and the risk publishers are willing to [...]

Another great post from Info. Designer Stijn Debrouwere – this one on findability and exploration in search. He says no cares about your home page – they may have gotten to your site through search. (This happened to me – while I’ve visited and written about this blog before, I saw a tweet from @Design_Innovate, [...]

At the Facebook Developer’s conference on 4/21, CEO Mark Zuckerberg announced that Facebook will connect with other sites to share and store user interaction with the web. For what it means and how to use it, see the Definitive Guide For Publishers, Users and Competitors at ReadWriteWeb. There was a public outcry from some on [...]