Being a student of innovation in publishing, I wanted to highlight some case studies I found since writing my academic paper on the subject in Publishing Research Quarterly at rdcu.be/s3nx . Today’s example is a media company investing in startups through a new venture capital arm.
Guardian Media Group announced in October 2017 that it plans to launch a new, independent £42 million venture capital fund – GMG Ventures – to invest in:
- Artificial intelligence and machine learning tools for journalism
- Advertising technology, including new formats and fraud detection
- Technology to enrich reader and customer experiences
- Payment technologies and other customer platforms
- Tools or platforms allowing readers to act on content that inspires them
- New forms of content distribution, via audio and voice platforms or virtual, mixed and augmented reality models
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